Stay healthy!
Health is our greatest asset. We have all been aware of this since the coronavirus crisis at the latest. Continuous research and new developments in the pharmaceutical industry are therefore extremely important, as are products, devices and procedures for the prevention, diagnosis and treatment of diseases. Detailed background information, including on the use of the products, is very important here. We should also pay more attention to our eyes (pun intended). Well-adjusted glasses, suitable contact lenses or protective sunglasses are worth their weight in gold. And if you can even try them on via virtual reality, it’s perfect. Sounds interesting? We think so too! That’s why we’ve added pharmaceuticals, medical technology and optometry to our portfolio and are constantly working to expand these specialist areas.
This is how we do it!
Opportunities / special features of the industry
Detailed background information on the various products and their use is of course very important here. Nevertheless, the store must also be easy to use and self-explanatory. In the B2C optometry sector, the focus is more on look and feel. Customers want to browse and take a closer look at glasses. That’s why we have developed a VR glasses try-on and a lens strength configurator.
