B2C-BOOST WITH NEW SPARE PARTS STORE

The goals for the project were clearly defined: To open a spare parts store for B2C customers and expand the sales market to increase sales. They also wanted to improve the conversion rate and see a significant increase in B2C customers. Success is measured by sales figures, increased conversion and an increase in B2C customers compared to B2B.

There were a number of challenges during the project. Working with BGM’s Typo3 agency, which managed parts of the ZARGES website, required a lot of coordination and disciplined communication. The user experience and user interface were improved as part of the project. The focus was on creating online access to the B2C store, in particular the spare parts store.

Here’s how we did it

UX REVIEW, NEW STORE WITH SMART FILTERS

The results of the project are very promising: our UX/UI review led to a soft facelift of the website, the B2C store (Magento 2) opened and includes intelligent filter and configuration functions. For example, aluminum boxes can be sorted and filtered in the store according to specific dimensions.

Customer testimonial

“A big thank you to the whole Y1 team for the excellent collaboration and creative implementation. With the new spare parts store, we have finally entered the B2C market in response to many requests. The intelligent filter functions and the simple, modern design have been very well received. We look forward to further projects.”

THE COURSE IS SET. MORE SALES GROWTH IS THE GOAL.

The ZARGES team is very confident that the successful expansion into the B2C market will have a positive impact on the company. ZARGES currently serves the DACH region, Denmark, the Netherlands, and Sweden with the new store.

With an optimized online presence and an appealing spare parts store for B2C customers, the course has been set to win new customers and further increase sales.

Relevant projects

Beratung

Zarges

Inquire now without obligation!

Questions about counselling? Simply contact us and arrange a non-binding consultation!

E-Commerce-Experte Patrick Scherr

Patrick Scherr

+49 721 461 393-0
hello@y1.de
LinkedIn Profile

Send E-mail

We can do even more.

We live digital commerce. We have been implementing projects for over 100 satisfied customers for more than 20 years. Our work has been recognized many times – with the German Brand Award, the Red Dot Award and the Shop Usability Award.

Who is Y1?

About us

What can Y1 do?

All services

Who trusts Y1?

All projects