Y1 and Contentserv enter into partnership

Allianz promises a seamless product experience

Alliance Promises Seamless Product Experience

Karlsruhe/ Rohrbach, November 7, 2023—Y1 Digital AG and Contentserv, the world’s leading cloud platform provider for PIM and product experience management (PXM), are entering into a strategic partnership. The aim of the alliance is to offer e-commerce companies holistic consulting, solutions and implementation from a single source, enabling them to create a seamless product experience for their customers. Both companies benefit equally from the partner’s expertise and competence in the B2C and B2B sectors.

Y1’s solutions range from e-commerce consulting to technical and creative implementation with UX/UI design and intelligent data management through to brand development.

WHAT CONTENTSERV SAYS

“With our solution and Y1’s end-to-end consulting approach, customers can derive maximum benefit from their product data.” – Michael Kugler, CEO of Contentserv

AI Solutions Are More in Demand Than Ever

As a technology provider, Contentserv is aware of the growing demand for digital solutions that make use of artificial intelligence (AI): The software manages AI-supported qualified product data, which companies can use to create valuable product experiences for their customers in near real time. Embedded in leading store systems, such as Shopify, and in intelligent content management systems, such as Acquia (Drupal), explorative and convincing content commerce experiences are created.

Michael Kugler (left) emphasizes: “Y1 shares our vision of an AI-powered PXM. This goes far beyond increasing the efficiency of commerce processes. With the AI expertise of both partners, our customers can tap into new sales potential, for example by using real-time contextualization to position themselves as more relevant to the target group at exactly the right moment than their competitors.”

THAT SAYS Y1

“Contentserv offers very successful solutions that use artificial intelligence, among other things, to give us a decisive edge in the commerce process.” – Sebastian Wernhöfer, CEO of Y1 Digital AG.

The chemistry is just right

Y1 always works on an equal footing in all projects and with all customers and expects the same from its technology partners. “As a digital agency, it’s rare to find technology partners where everything just fits,” explains Sebastian Wernhöfer (right). “But with Contentserv, we not only found the right product, but also a competent team with reliable support. Everything is just right here!”

Michael Kugler is also delighted with the merger: “We have gained an excellent partner in Y1. And we are delighted that this alliance has already taken off in a short space of time with the first customer.”

About Contentserv

Contentserv, a recognized technology provider, offers an intelligent, cloud-based PXM solution for brands and retailers to manage and optimize product data across channels and create breakthrough and compelling product experiences. Contentserv’s Product Experience Cloud makes it easier for brands, manufacturers and retailers to manage and optimize product content—thanks to a centralized, easy-to-use and AI-powered solution. Instead of struggling with incomplete data, teams use the time gained to create comprehensive, relevant and emotional product experiences. This strengthens their brand and ultimately inspires their customers.

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