Bogner

The Epitome of Exclusive Sports Fashion

The Project

Fashion and accessories for women, men, sportswear for skiing and golf. The epitome of exclusive fashion in the upmarket segment for more than 80 years. The owner-managed fashion company is one of the most sought-after premium brands from Munich!

THE EPITOME OF EXCLUSIVE SPORTS FASHION

Y1 has been responsible for the brand’s relaunch three times since the start of their collaboration in 2012.

TO BOGNER ONLINE STORE

Technical Project Data

Keyfacts

  • B2C

    Magento

  • 2019

    Softlaunch Frontend

  • Launch

    2012

IN FOCUS/ HIGHLIGHTS

Proprietary Full-Responsive Template (Mobile, Tablet, Desktop Optimized)

Optimized Navigation for Mobile

Store by Look

Simple CMS Maintenance with Individual Widget System (CMS Construction Kit)

Staging System on a Separate Instance

Numerous Third-Party System Connections

Custom Optimized Block Caching

Integration of the Brand World in the Store

Services

Strategy Development / UX Concept / UI Design / Frontend / Backend / Further Development / App Development / Consulting Branch Connection

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