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Shopify vs. Oxid, Magento, and Shopware

In e-commerce, many companies are currently changing course regarding the future of the store system they use. Shopify, a supposed all-rounder, is in the fast lane. With its ease of use, clear subscription models including hosting, and flexible system structure, Shopify outperforms the “old hands”. Oxid, Magento, and Shopware have strategically repositioned themselves. So what do you do now? Stay the course or switch to Shopify? Here, we provide you with a quick summary.

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WHEN IS SHOPIFY WORTH A LOOK?

Expansion

The current store follows current e-commerce requirements and is growing.

Scaling

Internationalization is imminent, the focus is on performance and processing.

Profitability

The previous costs for support and maintenance put an enormous strain on the store budget.

Migration

Even large e-commerce systems are an option with Shopify Plus.

Shopify vs. OXID

With the introduction of the new strategy to offer industry-specific commerce cloud solutions in the future (focus on B2B), the emphasis is now on digital sales solutions for selected industries. A small community, high development costs, a lack of connections (API plugins), and expensive extensions make the overall package rather opaque and difficult to calculate.

Overall, Shopify is a fast and reliable platform. The modular principle is easy to use. Professional know-how is required for a changeover or migration, as codes, APIs, and ERP need to be adapted. Interested? Then make a non-binding appointment now.

ADVANTAGES OF SHOPIFY

  • Costs: In direct comparison, Shopify is cheaper, faster, and more flexible.
  • Variety: Shopify offers a selection of ready-made themes, functions, and customizations through apps.
  • Performance and maintenance: Websites and stores are fast, secure, and scalable thanks to cloud hosting and auto-updates.
  • Support: Shopify offers free 24/7 support.

Shopify vs. Magento

Adobe Magento is one of the most successful store systems in the world. As a “Magento agency”, Y1 still supports many customers in their daily operations. So why the change? Founded in 2008, Magento is now owned by Adobe, support for version 1.9 has been discontinued, and Magento 1 and 2 are incompatible. Migration is a serious option for Magento customers. Why? Magento has high ongoing update costs due to the system. A “move to Shopify” can result in significant budget improvements here.

Since the jump from Magento 1 to Magento 2 requires a migration anyway, Shopify is worth considering. Magento performs well, but requires maintenance and knowledge from an IT professional. There are still solutions for the most common problems. On the other hand, Shopify provides an always up-to-date store system in the cloud. Updates are carried out automatically in the background. This means that hosting costs remain a strong argument. However, there are a few things to consider when switching stores. Y1 is happy to help; make an appointment now!

ADVANTAGES OF SHOPIFY

  • Support: Magento 1.9 is no longer supported. A store change is almost inevitable.
  • Costs: Shopify already offers many ready-made themes, functions, and apps as part of the subscription.
  • Performance and maintenance: Shopify “sits” in the cloud and grows with the store.
  • Operation: Control is intuitive and reduced to the essential functions.

Shopify vs. Shopware

Shopware 5 has been phased out as of 2024, and many companies will be forced to upgrade or change their store system. The move to version 6 may be cost-intensive due to many customizations and data, which is why a possible move to Shopify is also worthwhile here. For example, if the store is close to the Shopify standard and can be implemented without many extensions, ongoing service costs can be saved quickly.

With version 6, Shopware offers a Saas solution just like Shopify. However, it is not yet as mature in scope and function. The cost structure of Shopware is similar to that of Shopify. The community version is free, but there is no support, and the range of functions is very limited.

There are two plans for the cloud-based editions: (Starter Edition) “Free” and “Advanced” (with a monthly basic fee). In both variants, additional revenue shares are added, as with Shopify. Then there is the “Professional” variant (starts from €199 per month) or a one-off fee of €2,450 – but with the lowest revenue share.

ADVANTAGES OF SHOPIFY

  • Support: Shopware 5 expired in mid-2024. A store system change is almost inevitable.
  • Costs: The pricing structure is similar. Shopware, charges for good support.
  • Performance and maintenance: Shopify has an advantage over Shopware 5 as a pure SaaS
  • Design: Customization is more complex with Shopware

CONCLUSION

Compared to Oxid and Magento, Shopware is probably the biggest competitor for Shopify in German-speaking countries. The functionalities are very similar, although Shopify offers more experience here, especially in the out-of-the-box area. Both store systems count major brands among their customers (Kylie Cosmetics or Tesla with Shopify, Shopware is competing here with Douglas and Aston Martin).

Which store system is ultimately right for you depends on many factors and also on your budget. A comparison of Shopify and Shopware is almost always worthwhile, because: In the end, what counts here are the individual requirements and a balanced cost-benefit comparison!

Y1, with its many years of expertise and its own strategy and consulting unit, is therefore the perfect Shopify agency. It’s best to make an appointment for a free initial analysis right here.

CONVINCED? GO FOR IT!  

DIGITAL? WE HAVE IT ALL, WE DO IT ALL!

We offer all the important building blocks for a common goal: using all the possibilities of digital systems to position every project in the market in the best possible way! We know and take into account all requirements from B2C, D2C, and B2B. Not only that, but we support our customers in their digital transformation, create brands and products collaboratively and act as a strategic partner on the path to digital success. Full service and therefore everything from a single source!

About Us:

As one of the leading digital agencies in e-commerce, we offer system solutions and excellent project support. With a dedicated contact person and over 100 employees, Y1 Digital AG is also the best choice for Shopify. We will help you get ahead in every case, with our own team strength, a direct line to leading ERP service providers, and the most important e-commerce experts.

OUR PARTNERS

ABOUT THE PARTNER

klaviyo

Our partner Klaviyo is the marketing automation platform with real-time analytics for email, SMS and push notifications.

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FACT-Finder

FACT-Finder is an AI-based technology that can increase store sales by up to 33%.

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Mage One

Mage One was founded to ensure support for Magento 1 even after the End of Life (EOL) in June 2020.

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econda

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AB Tasty

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Amazon Cloud Services

The flexible and future-proof cloud computing provider from Amazon.

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Paypal

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Payone

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maxcluster

Server architecture and services especially for demanding and high-performance online stores and web applications.

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Ryte

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Eresult

Our UX partner, Eresult GmbH, helps to sustainably anchor human-centered design in companies.

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searchHub

SearchHub is an autopilot for improving existing e-commerce search.

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Fashion Cloud

Fashion Cloud is the ideal partner when it comes to smart solutions for fashion brands and retailers. Goal: strong collaboration in wholesale.

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