measure your product experience

More budget doesn't help if your product pages don't sell.

The PXM maturity test shows you why campaign traffic does not translate cleanly into revenue and which product data & content levers you need to fix first in order to scale conversion, ROAS, and visibility again.

Typical signals that you need the test:

  • Paid traffic is coming, but conversion is stagnating.

  • Product representations are inconsistent across the shop, marketplaces, and dealer pages (variants, attributes, USPs)

  • SEO/marketplace visibility suffers from thin or missing attributes.

  • Returns & support increase because expectations are not set clearly.

You will receive a PDF report with PXM score, benchmark in the segment, owned vs. retail gap, and prioritized recommendations across 6 dimensions.

Request for free now
Request for free now

Request free PXM maturity test

Enter your contact details and receive the test as a PDF file, including a scorecard, benchmark, and specific recommendations for action.

What you get in the PXM maturity assessment test

The problem is not missing content.
But missing relevance.

When product data and content are "different" across channels, almost always the same thing happens:

  • ROAS decreases because traffic lands on pages that do not convince.

  • Conversion stagnates because decision-making information is missing or contradictory.

  • Visibility drops because attributes/filter data are incomplete.

  • Returns & support rise because expectations are set incorrectly.

  • Time-to-market slows down because launches are constantly being refined.

You optimize at the top of the funnel and lose at the bottom of the shelf.

You will receive
You will receive

  1. PXM Score & Level

A clear PXM score with classification into a maturity level, as an objective benchmark.

  1. Benchmark in the segment

Comparison with your peer group: Where do you stand in the market and where are the greatest performance gaps?

  1. Owned vs. Retail Gap

A transparent gap between owned touchpoints (e.g., D2C) and retail/marketplace, where your product story often falls apart.

  1. Scorecard from D1–D6

Assessment across 6 dimensions (D1–D6), supported by 26 evidence indicators, presented clearly and prioritized.

  1. Prioritized Recommendations / Quick Wins

Concrete measures: What to fix first so that conversion and visibility can benefit measurably.

Who is the test for?
Who is the test for?

This is for teams that want to manage product experience effectively.

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Send request

You leave your contact details and your company URL.

This is how it works
This is how it works

Touchpoint scan

We check publicly visible touchpoints randomly and consistently based on defined evidence criteria.

Receive PDF report

You will receive Score, Benchmark, Owned-vs-Retail Gap, Scorecard D1–D6, and prioritized recommendations.

Next steps

If necessary, we can discuss how the results could be developed into a pilot or workshop.

info@y1.de
info@y1.de

Make relevance visible before investing further in more content

Request my PXM evaluation

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